Verizon

MACHINE TO MACHINE EXPLAINER

This explainer for Verizon’s Machine to Machine product line is a bit of a departure from the typical corporate explainers. As part of a new grouping intended to introduce various products and services the goal was to inform at a high level without delving too deep. We’re keeping it understandable and lighthearted, if the audience is entertained enough to make it through and pick up a basic understanding of the product we would consider this a win.

Once we settled on a script and animation style, it was just a matter of figuring out where we put the aliens abducting the cows. We knew the rest would fall into place after that.

Design | Directorial | Editorial | Motionography | Illustration | Animation |

Aliens + COWS = Funny

Directed by: Bobby Hougham
Illustration: Jay Bryant
Animation: Eric Edwards, Xianming Han
Executive Producer: Sevrin Daniels
Executive Creative Directors: Sevrin Daniels, Bobby Hougham

Agency: MRM SLC
CD: Paul Butterfield, Spencer Jacobs
Producer: John Williams

Directed by: Bobby Hougham
Illustration: Jay Bryant
Animation: Eric Edwards, Xianming Han
Executive Producer: Sevrin Daniels
Executive Creative Directors: Sevrin Daniels, Bobby Hougham

Agency: MRM SLC
CD: Paul Butterfield, Spencer Jacobs
Producer: John Williams

Pleasure in the job puts perfection in the work.

Spencer Jacobs (attrib. Aristotle)

MRM//McCann

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