E!
CHRISTINA MILIAN: TURNED UP BRANDING
E! asked us to develop a sleek, and sophisticated brand package for their new show, Christina Milian: Turned Up. We aim to please.
Branding | Design | Editorial | Motionography | Compositing | Color Correction
What happens when christina becomes xtina?!?
Creative Director: Bobby Hougham
Design Team: Vince Diga, Lindsay Daniels
Animation Team: Monica Parsons, Scott Hudziak
Executive Producer: Sevrin Daniels
Executive Creative Directors: Sevrin Daniels & Bobby Hougham
Production Company: Banca Studio
Executive Producer: Roy Banca
Creative Director: Bobby Hougham
Design Team: Vince Diga, Lindsay Daniels
Animation Team: Monica Parsons, Scott Hudziak
Executive Producer: Sevrin Daniels
Executive Creative Directors: Sevrin Daniels & Bobby Hougham
Production Company: Banca Studio
Executive Producer: Roy Banca
The Process
This was one of the first shows we branded for E! and we really wanted to get it right. We dug into the E! network brand to see how they represented the rest of their lineup and developed a upbeat, modern and familial package. E! supplied the footage and we supplied the bling.