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PROJECT:

PREMERA

Illustrated

CLIENT

PREMERA

TITLE

illustrated

DESCRIPTION

We produced a full campaign developed for broadcast as well as print and interactive for Copacino's Premera campaign. The 3D illustrations were intended to be crop-able into any number of sizes and were delivered in layered sections in order to optimize negative space for print messaging.

The campaign was created using a stylized 3d which was leveraged into the larger broadcast campaign we were simultaneously developing.

CREDITS

Production Company: thenewBlank

Exec Creative Director: Sevrin Daniels

Exec Creative Director: Bobby Hougham

Exec Producer: Kelly Green

Project Manager: Brianna Larson

Storyboards: Charlie Mooney, Vincent Diga, Tom Price

 

PRODUCTION TEAM

Director: Bobby Hougham

Director of Photograpy: Russell Harper

Art Deparment: Carl Winter

Wardrobe: Francis Kierney

Line Producer: John Gomez

Production Manager: Elisabeth Compton

Production Coordinator: Sena Krug

On Screen Talent: Atoya Burleson

 

POST PRODUCTION TEAM

CG Lead: Eric Edwards

VFX Supervisor: Brody Davis

Design/Animators/ Compositors: Yinzi Xiong, Lena Lee, Brody Davis, Tommy Hutcherson, Eric Edwards

 

MO-CAP

Director: Bobby Hougham

Technical Director: Brett Ineson

Executive Producer: Stefanie Boose

Production Manager: Sara Cameron

 

AUDIO

Composer/Sound Design/Engineer: John Buroker

Recording Studio: Clatter & Din / Babble On

VO Talent: Amber Young - PC

 

Agency: Copacino + Fujikado

Exec Creative Director: Jim Copacino

Creative Director: Kurt Reifschneider

Producer: Kris Dangla

Account Supervisors: Jennifer Tobias, Melissa Figel

 

CLIENT TEAM

Director of Marketing: Indranil Ghosh

Senior Brand Manager: Rodney Fowler

Advertising Manager: Emily Agerton

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